Marketplace operations
Managed a broad marketplace estate across the UK and Europe.
- Amazon, Bol.com, ManoMano and Cdiscount
- Listings, promotions and account management
- Marketplace performance and commercial oversight
Case study · Furniture & home
Loft 25
Scaling a furniture brand across direct, marketplace and European channels.
Loft 25 grew through a broad ecommerce operation spanning the website, Amazon and specialist European marketplaces. We managed the commercial channels, advertising, stock and operational systems behind that expansion.
Industry
Furniture & home
Focus
Furniture, seating and home-comfort products
Markets
United Kingdom and European Union
01 / The challenge
What needed to change.
International marketplace growth created complexity across listings, promotions, stock, localisation and customer operations. The business needed central oversight while still adapting its approach to each channel and market.
02 / The work
What we delivered.
European expansion
Built the operating approach required to sell effectively across EU markets.
- Market and channel expansion
- Localised marketplace execution
- Cross-border commercial coordination
Website & PPC
Supported direct sales alongside marketplace growth.
- Website commercial management
- PPC strategy and optimisation
- Product, promotion and conversion planning
Stock & systems
Connected the operational detail behind a growing multi-market business.
- Stock management and marketplace allocation
- Order and product-data coordination
- Sales reporting and operational oversight
03 / The results
Commercial impact.
- Over £4m in annual UK revenue
- Over €2m in annual EU revenue
- A multi-market operation across major UK and EU channels
- Stronger coordination between sales, stock and marketplace activity
04 / Our impact
Loft 25 developed a broad, international ecommerce operation capable of generating multi-million revenue separately in both its UK and EU markets.
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